Tesla Model 3 unveiling was a marking stone for the auto industry. Now almost every car we see we’ll compare it to the Model 3 and find it overpriced.
Some important figures to retain:
- Price starting at $35,000 before any incentive
- Real world range starting at 215 miles (346 km), probably more
- 5-Star safety rating in all categories
- Autopilot safety features
- Comfortable seating for 5 adults
- 0-60 mph under 6 seconds
- Supercharging is standard
- Has trunk and frunk
Those are standard figures, AWD and bigger batteries will be available as options, but announcing now a faster Model 3 and with more range would be counterproductive since it could take some of the current Model S and X sales. I have no doubt that every Tesla’s car will have 300 EPA miles (483 km) range as option in a near future.
Even if the Model 3 deliveries only start in 2 years, it’s already in many people’s head. The car it’s stunning. Now very few people in their right mind will think in buying a similar priced BMW, Audi or Mercedes that comes with an obsolete engine that works by exploding fossil fuels.
With the Model 3, Tesla’s charging standard will be taken seriously and should be incorporated in every charging station. Tesla super chargers will not be enough for a car that when in full production will sell annually 500.000 units.
The Model 3 shows what can be made when people decide to put enough efforts in building a good electric car. Meanwhile traditional automakers still use old battery tech with very low energy density cells to prove electric cars don’t work…
In just two days more than 232.000 orders were already made. This is crucial to prove that demand for good electric cars exist and also helps to fund Tesla Motors.
Toyota was having a meeting to discus fuel cells when they first saw the Model 3. Here is the spy video with their reaction.
I can imagine similar reactions in BMW, Audi and Mercedes meetings…