Choosing your car’s color

Many car colours

If you have an emotional connection to some color, go ahead and choose it if it makes you feel good. However, If you are a person like me that have to justify most choices with a rational reason, Science can help you choose.



On one end, white is the best color for safety reasons. It isn’t a mere coincidence that emergency vehicles like ambulances are either white or yellow. These colors are the most visible because of their ability to reflect light. On the other end, black and grey are the worst colors, they are good to absorb light – not in reflecting it. It’s a known statistic that black cars have a higher chance to be involved in an accident than light colored cars.



If you want to keep your car’s temperature comfortable the color is also important. If you live in a warm place go for white, only choose a darker color if you live in a very cold place. Keeping your electric car cool will also increase the lifespan of its battery, because high temperatures seriously degrade it. Renault Zoe’s heat pump uses 1 kW to produce 3 kW of heat or 2 kW of cooling. It’s more efficient to have a cooler car and heat it when needed, than a hotter car and having to cool it.


Global warming

I can’t remember the name of the documentary I saw that suggested that we should paint every building roof in white to reflect light instead of absorbing it – helping the Planet to cool down. It makes sense to me. If you care about this, it’s one more motive to choose white.


The best choice?

Unless you live in a very cold and snowy place, the recommend color for your car is white of course.


Renault Zoe white charging



More info:

Pedro Lima

My interest in electric transportation is mostly political. Iโ€™m tired of coups and wars for oil. My expectation is that the adoption of electric transportation will be a factor for peace and democracy all over the world.

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