Renault will create a brand dedicated to sell used EVs
With the new Renault Zoe ZE 40 about to arrive, used Zoe need help to sell.
More than traditional gas cars, first generation electric cars lose their resale value very fast, especially now that the second generation EVs are arriving. For this reason, the less time used electric cars spend parked at dealerships the better.
After Nissan created the “Nissan Club Occasion Véhicule Electrique” program dedicated to help sell used electric cars in France, it’s Renault’s time. The Nissan’s program gives the benefit of extended warranty and zero interest rates for Nissan used electric cars, it was made especially for the Nissan Leaf.
But Renault’s program shouldn’t be only about extended warranty and zero interest rates. I remember the case of Renault in Spain, that in order to get rid of old Renault Fluence ZE, sold them with battery included. I won’t be surprised if the new Renault’s program for selling used electric cars in France, does something similar. Not only used Renault Zoe could be sold with their batteries included, but some, or even all, should have their batteries upgraded to the latest ZE 40 (41 kWh) battery, this would increase their resale value.
While old battery cells could be used in LG Energy Storage System (ESS) and everybody would be happy. We’ll have more information on this when the Renault’s program for used electric cars starts operating in the first half of 2017.
What do you think Renault’s program should do to help the sales of used electric cars?